For marketing teams
One voice across the team, and approvals that don’t stall.
AKETRA plans from the brand’s Brain, checks every post it proposes against your rules, and puts what needs a decision in one place, with the reason. Your team spends its time deciding, not chasing approvals.
What gets in the way
- Approvals wait in chats, email and spreadsheets
- Every writer sounds a little different
- The same post is rewritten for each channel
- Nobody can say who approved what, or when
How AKETRA helps
One Brain for the brand
Voice, audience, offers and the claims you never make, approved once and used by every plan.
Decisions in one place
Proposed and held posts wait on the brand’s home, with the Guard’s reasons, for an admin to approve, edit or reject.
Autonomy you can raise
Start at Recommend, then let AKETRA draft into the calendar at Prepare once the team trusts it.
A record for every post
For every post AKETRA proposes: who or what proposed it, what the Guard found, who approved it and what happened.
Questions
- Who can approve posts?
- Admins approve, edit or reject actions and change a brand’s level. Everyone on the team can see them, ask for plans and add to the Brain.
- Does it replace our scheduler?
- AKETRA includes the publishing engine and its calendar, so the posts your team writes and the ones AKETRA prepares live in one calendar.
- Can we keep our approval rules?
- Keep the brand at Recommend, and every post AKETRA proposes waits for an admin. Posts your team writes in the calendar go out as they are.
Bring your team’s brand.
Early access opens in stages, brand by brand.